You’ve heard it before, “attitude is everything.”  So true but so difficult to practice every day of the year. I receive daily emails from a number of sources, most of them are about digital marketing to keep me up to date.  But one in particular is from Sam Parker with   I enjoy the positive energy and tips for keeping a good attitude that spreads to others.  In this blog I’m sharing a list from Sam. Top 10 Wasteful Thoughts Defeatist (better to be positively expectant than anticipate defeat) Cynical (challenge things (kindly) when necessary but avoid unjustified distrust of human nature and motives) Resentful (drop the ego as quicklyRead More →

Why is it so difficult for people to ask for help? About 6 months ago I helped a former employer by providing some on-boarding and training to a new hire who would be handling their digital marketing.  I spent time showing the new hire where things were located on the company server, how the company website was organized and etc.  I not only showed examples, I guided the employee through completing some simple tasks herself. My parting words included, “Contact me if you need any help.” On Friday I received an email from the employer requesting help because the new hire wasn’t working out as heRead More →

If you want people to share your vision or goals, you have to start by establishing those items on which you can all agree. What is the goal to begin with?  A few examples: Make sales Add followers Increase engagement Create more opportunities for conversion Choose just one as a starting point. Next, establish your baseline.  Figure out exactly where you are at the beginning.  Whether it’s zero or 1000 doesn’t matter.  But if you don’t know where you’re at, how will you know when you have hit your goal? Baselines can be found through analytical tools (Google Analytics) or social insights or even justRead More →

Think about the last time you were running late – for work, a meeting, school or anything really.  You rushed, you fussed, you forgot something and went back home to retrieve it.   You fumed in the car as traffic stalled and you hit every single red light. Are you feeling the frustration?  Then you see it up ahead . . . an accident. And now you intuitively know.  If you had been on time, that accident could have well been you.  In fact, running behind likely saved you from the trauma. This same situation works for other things in life as well.  Have you everRead More →

I am a firm believer that the good (and bad) bosses you have in your early career set the stage for your future employment success and longevity.  It’s a ripple effect through your employment history. I’ve been working since I was 13. Yes, that’s right.  My first job was watching the little kids at the kiddie pool during the Red Cross sponsored swimming lessons at the area pool.  I don’t remember much about that job other than it was 8 weeks, at least 3 days a week. I used the money ($80) to purchase an expensive puppet to use in the church puppet ministry. FastRead More →