The TikTok Ban Conundrum: Exploring Potential Problems and Implications " Read More l May 18, 2023 While the notion of banning TikTok may hold appeal for some, the enforceability of such a ban is riddled with complexities. TikTok, a vibrant and growing social media...
The Power of Personal Branding: How to Stand Out and Build Your Reputation " Read More l May 10, 2023 A strong personal brand can build trust and credibility with your target audience, positioning you as a thought leader and influencer. If you’re like most...
Psychology of Trust: A digital marketing necessity " Read More l Feb 16, 2023 According to a study by Stanford University, 75% of people judge the credibility of a business based on its website design. About ten years ago I wrote a post about psychology and trust in...
Psychology of trust on the web " Read More Make the overall experience of visiting your website trustworthy and you’ll have happy buyers. First glance at the title and you may wonder why an article about trust would be associated with a digital marketing...
What is the big idea about color " Read More Our subconscious brains are doing a lot of thinking for us and strongly influence our decisions based on color 93% of the time. I came across a really cool infographic on Pinterest today, if you haven’t tried...
Mastering Image Selection: The Psychology Behind Effective Website Imagery " Read More l January 6, 2011 By considering the psychological factors that influence image selection, web developers can create a connection with the viewer and evoke the desired emotional...
