7 things Texas Hold’em taught me about digital marketing " Read More l Sept 11, 2012 A solid marketing program takes time and often the help of professionals who can guide you through. As you may guess from the title, I’m a poker player. Got hooked on...
Email Marketing Basics: Avoiding Spam and Enhancing Customer Experience " Read More l July 5, 2012 Email is a key component of any digital marketing program. I recently wrote a blog post about using the BCC email option (blind copy) for broadcast email. It got me...
it’s time to engage! " Read More Just like any good communication, social media is a two-way conversation that requires both parties to actively participate. So you’ve beefed up your personal profile on LinkedIn, set up your business page on Facebook,...
Titanic: 5 Historical mistakes when marketing with a website. " Read More The search engines and the growth of social media make it imperative that websites and associated marketing channels are constantly reviewed. The anniversary of the sinking of the Titanic was...
Sticks & Stones: Managing Your Online Reputation " Read More The stark reality is we are in an age where anyone can say anything about any person or company online. I recently met with a company that wants to start a social media marketing campaign and they asked...
