Captivate and Convert: Mastering the Art of Website Attention in 50 Milliseconds " Read More l Sept 15, 2007 The power to seize attention within the first 50 milliseconds Living in this era grants us an incredible advantage: an overwhelming abundance of choices. From...
What makes viral marketing viral? " Read More l Sept 6, 2007 Only 15% of marketing campaigns were able to get people to talking. Everyone would love to have their product, hotel, agency, or service talked about by others (in a positive light) and have the referrals...
My name is not MUD – My digital marketing philosophy " Read More l August 4, 2007 My Name is NOT Mud!When I first started on the internet in 1996, I meet a lot of business owners who were not happy with the results they were getting from the web. In short...
Is common sense really all that common? " Read More l Aug 22, 2007 Common sense relies heavily on the experiences of the individual. Many people use the phrase “common sense” but is common sense really all that common? Take, for example, how we assume that...
Human Factors " Read More l Aug 17, 2007 Psychologists are the people who are most interested in how man works with machines. It’s that time again – kids of all ages are going back to school. And it looks like I will be too! Yes – that yearning to...
