Digital Marketing Strategies: Beware of Black Hat Tactics " Read More l Oct 10, 2012 While a shortcut may get you quick results in the near term, in the long term those tactics ultimately fail. In the spirit of the recent presidential debates, I thought it might be...
7 things Texas Hold’em taught me about digital marketing " Read More l Sept 11, 2012 A solid marketing program takes time and often the help of professionals who can guide you through. As you may guess from the title, I’m a poker player. Got hooked on...
it’s time to engage! " Read More Just like any good communication, social media is a two-way conversation that requires both parties to actively participate. So you’ve beefed up your personal profile on LinkedIn, set up your business page on Facebook,...
Titanic: 5 Historical mistakes when marketing with a website. " Read More The search engines and the growth of social media make it imperative that websites and associated marketing channels are constantly reviewed. The anniversary of the sinking of the Titanic was...
Sticks & Stones: Managing Your Online Reputation " Read More The stark reality is we are in an age where anyone can say anything about any person or company online. I recently met with a company that wants to start a social media marketing campaign and they asked...
High page rank, what’s the point? " Read More High search rankings doesn’t automatically result in more sales. Every client wants to have their web pages rank high for one or more key terms. It’s also the biggest thing our clients hear when being...