Like Follow Share Part 2

If you haven’t read my first blog on Like, Follow, and Share, you might want to go back and read it first.

Now that your friends and employees are following you, it’s time to get your clients, customers, and potential customers to follow you. Hopefully, if you’ve had a website for a while, you have printed it on everything from invoices to Frisbees to get it out in front of people. Getting people to your social media isn’t quite the subtle a message as you want it to be.

Adding “Follow us at twitter.com/yourcompany” and “Like us at facebook.com/yourcompany” to all your forms, letterhead, and promotional items is kind of overwhelming and somewhat tacky. If you have a store or office where your customers visit you can very easily create a sign to sit out with your social media addresses. Another option for stores is brightly colored bag stuffers.

There are other great options that everyone can use. If you are a company that sends out paper invoices, you can include a brightly colored slip of paper (a 1/3 a sheet of paper will work) with your social media information on it. If you have a physical or email newsletter you send out to your customers, include not only your social info but an article to get them excited about your social media.

Watch for Phase 3: Gaining followers outside your friends, employees, and customer base.