Saw it Off! " Read More l March 28, 2007 Be careful when using the names and logos of other companies. It could be trademarked. So I went on vacation for a week to KC where I did something I rarely do… picked up a copy of USA Today. Right on the front page was...
Web Sales v. Brick & Mortar " Read More l March 6, 2007 What is the merchant’s obligation when a special is advertised “internet only?” This article posted today on CNN poses an interesting question: What are the legalities of offering special...
Digital marketing myths and facts " Read More l March 12, 2007 If you are still doing the same things and the number of orders, sales, leads, etc. from your site has not increased your site has fallen behind. The internet changes almost daily and along with it the way...
Creating an Effective Web Presence: 4 Key Elements for Engaging Visitors " Read More l Feb 27, 2007 Providing just the right information in the right web environment goes a long way toward bringing prospects closer to doing business with you. Now that virtually every...
Bill of Rights for Digital Marketing Clients " Read More You have rights when it comes to digital marketing services. You have the right to have your contract obligations fulfilled by your digital marketing company. Be sure all services that were contracted are...
The best way to generate citizen marketing is to be one… give people a reason to get to know you & your business. Recently MarketingProfs.com has started an online book club. Just like a traditional book club, this club selects a book, reads, reviews, and...