Maximizing Customer Engagement: Optimize Your Website for Conversion " Read More l June 2, 2023 The ultimate goal is to fulfill the wishes of every visitor to your site. Every person who types in a request and clicks that magical button is fueled by an awe-inspiring...
Blatant Repost " Read More l Jan 14, 2008 Apparently, technology doesn’t care who you hate. If you’ve read my blog before you no doubt remember that I am a follower of Seth Godin. Today he posted an interesting list so here is a blatant repost with credit...
Don’t Let the Competitor In " Read More l March 18, 2007 Keep your prospective customers as a captive audience. I saw something the other day that just really surprised me. I thought people had gotten wise to this but apparently not. There was a company vehicle...
Web Sales v. Brick & Mortar " Read More l March 6, 2007 What is the merchant’s obligation when a special is advertised “internet only?” This article posted today on CNN poses an interesting question: What are the legalities of offering special...
Unlocking the Power of Local Search: How to Ensure Your Business Gets Found Online " Read More l March 5, 2007 The once-coveted blue checkmark, once denoting identity and operator, has been reduced to a symbol of vanity. Local search is no longer an afterthought for...
Creating an Effective Web Presence: 4 Key Elements for Engaging Visitors " Read More l Feb 27, 2007 Providing just the right information in the right web environment goes a long way toward bringing prospects closer to doing business with you. Now that virtually every...
