What happened last week . . .

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March 31, 2023

Each week the digital marketing world changes –
a lot

What happened this past week in digital marketing?

Tiktok launched the “Feed Refresh” feature for all users to start a new content feed. Will Tiktok be banned in the US? Something to watch if you’re audience uses this social channel (or if you just really enjoy dancing on video).

ChatGPT 4 was launched this week & the trend around it is growing. HubSpot just integrated ChatGPT for users, the program is in beta at the moment but promises to be a real enhancement for understanding the data behind your CRM.

Google March 2023 Broad Core Update is Live.

Meta launches Paid Subscriptions on Instagram and Facebook in the US. This while cutting another 10K from its workforce.

Facebook is shutting down the online paid events feature from 8 May.

Google enhances Healthcare Info access for US searchers. The promise of more accurate healthcare info for people who google their symptoms.

5 new updates to Google Adsense Auto Ads.

Google announces the use of AI in Google Drive, Docs & Gmail.
Not to be outdone, Microsoft Bing AI is available for everyone, the waitlist is gone and AI tools were added to Outlook, Word & other apps.

Snapchat adds new content controls to its parental control feature.

If you want to improve your podcast skills, LinkedIn launched “Podcast Academy” to help you do it better.

Pinterest adds new safety features for users after a recent NBC news investigation.

The FTC is asking for social media platforms & streaming services to provide info on misleading Ads.

Elon Musk is still running Twitter . . . possibly into the ground (my opinion only).

(Contact me for sources if you want to know more)

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